On the occasion of the second edition of EAT2GO, the only meeting in Southern Europe for the delivery and take-away industry organized by Feria de Madrid, I have designed and directed the I EAT2GO Study: The delivery/take-away business in Spain. Its objective was to know the state of the sector at the moment, and to describe the potential future scenarios.
"The study is a rigorous analysis that reveals the keys to the major challenges facing the sector, possible scenarios and 10 key points for the success of all those actors who intend to develop their business through these new marketing channels," said Raul Calleja, Ifema's director of Agri-Food Events, during his speech.
The official presentation took place in a special day in the framework of EAT2GO, with the participation of various industry players, from aggregators, with Patrik Bergareche, CEO of Just Eat and Gustavo García Brusilovsky, CEO of Deliveroo, Paula Nevado , secretary general of Brands of Restoration to independent brands such as Wetaca with its co-founder Efren Alvarez or Madrid is the bomb (Cristina Querol and Christian Pais) and Manel Morillo, consultant specializing in delivery of ConGusto.
